adidas Sydney Brand Centre

Renascent has proudly partnered with adidas to deliver high-end fitout works for their incredible Sydney Brand Centre located at 130 Pitt St.

The flagship store sets the standard for premium retail through an immersive brand experience.

New season adidas apparel features upon entry set against the backdrop of transparent LED displays, bright one-of-a-kind artworks, and embossed wall detailing.

On level 2 customers are transported to a new age where the old meets the modern day. The adidas Originals collection has reimagined past collections for a new generation.

The Blue Room provides the signature moment, by truly immersing the customer in the complete adidas brand experience.

Comprising two floors of retail space, basement and staff facilities, works included:

• Demolition, concrete grinding and polishing
• Service upgrade to suit retail tenancy
• Track for lighting and fixtures
• AV technology and lift shaft blade lights
• Installation of adidas display fixtures
• DDA and dumbwaiter lifts
• Installation of feature ceilings and integrated services
• Texture painted walls and premium wall panelling finishes

The team exceeded expectations through providing design management to ensure optimum results which reflected the design intent.

Works were required within a tight program of delivery, with Renascent completing the works ahead of schedule.

adidas is thrilled with the result.